Monday, May 4, 2009

A Look Back At Steven Job's First 100 Days

Writen by : Kali Hilke

President Obama just marked his 100th day in office, so I thought we’d take a look back to when Apple’s own Steve Jobs returned to Apple to run the show. Like Obama, Jobs had a huge task at hand—Apple was struggling in 1997, and Jobs was rehired to take Apple into anew creative direction (and away from financial ruin). The parallels between the two men and the situations are striking, but I’ll spare you those comparisons for another time!

It’s natural for people to want to assess progress within a certain time period and use that to determine success, and the retern of Steve was no different! He was rehired back at Apple on February 7, 1997 when Apple purchased Jobs’ company, NeXT. Apple’s stock was low (a sharp contrast to their most recent numbers), and the company needed an overhaul.

Daniel Kunstler, an analyst with J.P. Morgan Securities, noted in the article that a couple of things happened within those first 100 days: Jobs shifted Apple’s project and product focus and placed an emphasis on profitability rather than growing revenues.

Apple needed innovation and vision, and Steve Jobs had it. Simply put, Jobs shook things up. Among the highlights of his first 100 days, Jobs:

  • Discontinued the Newton
  • Eliminated the Apple clone project
  • Announced that Apple would begin selling computers directly from their website
  • Introduced a partnership with Microsoft that included their $150 million investment in Apple

It’s worth a mention that Jobs’ first keynote upon his return was not met with overwhelming acceptance. He was even booed several times during his presentation. Things looked bleak, but as my husband likes to say, “change is inherently very uncomfortable” and we all know what’s happened since then…

To wit:

  • The iMac, the all-in-one Mac that changed everything (“She comes in colors…”)
  • Apple retail stores
  • OS X and iLife
  • MacBooks and MacBook Pros
  • iPhone

Congratulations to Obama on his first 100 days and to Apple’s continued success. Most of all, here’s to CHANGE!

Other fun reads:

Wednesday, April 22, 2009

Apple to drop new Snow Leopard beta on developers

Apple sometime this week is expected to tap its developers to begin testing a new pre-release copy of Mac OS X 10.6 Snow Leopard, signaling a clear acceleration of the beta test process.
The Cupertino-based company issued the first external build of next-gen operating system back in June of last year but did not follow up a new distribution for more than four months. Since then, new builds have arrived every four to six weeks, on average.

Now, people familiar with the matter say Apple is gearing up to provide developers with a second build of Snow Leopard during the month of April, three weeks or so after offering up build 10A314 near the top of the month.

The target build for this week's release is said to be Mac OS X 10.6 build 10A335, which of course is always subject to change. Again, there are rumors that this new build may include some much anticipated visual tweaks to the Mac OS X interface but given that those rumors did not materialize last time, it may be safe to assume that June's Worldwide Developers Conference may be the more likely forum for these disclosures.

It's also rumored that the new Snow Leopard will incorporate a pre-release build of Apple Remote Desktop 3.3. This maintenance release to the remote administration software reportedly goes by the code-name "Hook" and was commissioned with the primary purpose of delivering compatibility with Snow Leopard, though it will also include a number of bug fixes.

Apple last provided its third-party developers with a new build of Snow Leopard on April 1st, encouraging them to focus their attention on delivering 64-bit compatibility in their third party kernel extensions.

While previewing Snow Leopard last June for the first time, the Mac maker stated that it hoped to release the software approximately one year later. However, the most recent estimates from those familiar with beta tests have suggested an August date may be more likely.

Friday, April 3, 2009

A Quantum Leap of Mac--Mac OS X 10.6 code named Snow Leopard

Release Date: 15, Jan, 2009 keywords: Apple, Mac OS X, Leopard (from

Since 2001, Mac OS X has delivered more than a thousand innovative new features. With Snow Leopard, the next major version of the world’s most advanced operating system, Mac OS X changes more than its spots, it changes focus. Taking a break from adding new features, Snow Leopard — scheduled to ship in about a year — builds on Leopard’s enormous innovations by delivering a new generation of core software technologies that will streamline Mac OS X, enhance its performance, and set new standards for quality. Snow Leopard dramatically reduces the footprint of Mac OS X, making it even more efficient for users, and giving them back valuable hard drive space for their music and photos.

Microsoft Exchange Support

Snow Leopard includes out-of-the-box support for Microsoft Exchange 2007 built into Mail, Address Book, and iCal.
MacBook Detail Review
Mac OS X uses the Exchange Web Services protocol to provide access to Exchange Server 2007. Because Exchange is supported on your Mac and iPhone, you'll be able to use them anywhere with full access to your email,contacts, and calendar.

"Grand Central,"a new set of technologies built into Snow Leopard, brings unrivaled support for multicore systems to Mac OS X. More cores, not faster clock speeds, drive performance increases in today's processors.
Grand Central takes full advantage by making all of Mac OS X multicore aware and optimizing it for allocating tasks across multiple cores and processors. Grand Central also makes it much easier for developers to create programs that squeeze every last drop of power from multicore systems.


To accommodate the enormous
amounts of memory being added to advanced hardware,Snow Leopard

extends the 64-bit
technology in Mac
OS X to support
amounts of RAM —
up to a theoretical
16TB, or 500 times more than what is possible today.
More RAM makes applications run faster,because more of their data can be kept in the very fast physical RAM
instead of on the much slower hard

Media and Internet

Using media technology pioneered in
OS X iPhone,Snow Leopard introduces QuickTime X, a streamlined, next-

generation platform
that advances
modern media and
Internet standards.
QuickTime X features
optimized support for modern codecs
and more efficient media playback,
making it ideal for any application
that needs to play media content.
Because Snow Leopard delivers the
fastest implementation of JavaScript
to date,web applications are more
responsive. Safari runs JavaScript up
to 53percent faster with Snow


Another powerful Snow Leopard technology, OpenCL (Open Computing Language),makes it possible for developers to efficiently tap the vast gigaflops of computing power currently locked up in the graphics processing unit (GPU). With GPUs approaching processing speeds of a trillion operations per second, they're capable of considerably more than just drawing pictures. OpenCL takes that power and redirects it for general-purpose computing.

*Performance will vary based on system configuration, network connection, and other factors. Benchmark based on the SunSpider JavaScript Performance test on a 2.8GHz Intel Core 2 Duo-based iMac with Mac OS X Snow Leopard and 2GB of RAM.
All features on this page are subject to change.